Friday, November 6, 2015

Accentuating the negatives: Bernie and Bush


An astute friend, That Guyer, a trial attorney with good insight into the hidden communication of body language, observed that politicians who gesticulate broadly do not get elected.  They are interpreted as wild and extreme.

Bernie Sanders' positions on issues need not alarm people.  After all, Social Security and Medicare are treasured by he public.  Federal support for higher education is remembered fondly when in the context of the GI bill.  Taxing billionaires at a higher rate than nurses is popular.  But Bernie Sanders is "read" as extreme.  Why?  

No doubt some of it is his insistence on calling himself a Democratic Socialist rather than, say, a more neutral term like Democrat.  Or, if he wants to be considered something other than a normal Dmocrat, then bill hi,self as a "Citizen Democrat" and then ascribe his own fresh meaning to the term.  

But he also communicates wildness with his hair and hand gestures.    Look at the photos below, a couple of many I took.   His hands fly.  

And I contrast them with photos of Jeb Bush, who is fighting the reputation of being tepid.  And his body and hand language accentuate his negatives, confirming what Trump says and Bush's donors are starting to fear: that he is weak.


Very strong gestures, raising issues of trust.


Weak gestures, raising question of energy, passion, and desire for the job.


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