"R-E-S-P-E-C-T
Find out what it means to me
R-E-S-P-E-C-T
Take care, TCB
Oh (sock it to me, sock it to me. . . .)"
Otis Redding, 1965, revised by Aretha Franklin 1967
In his Oval Office speech on Thursday, President Trump began by saying "that our country is safer, stronger, and far wealthier than it has ever been before" but that he inherited a disaster from the prior administration.
We had transgender for everybody, men in women's sports, crime ravaging our cities, and the whole world was laughing at us as a nation, but not anymore. Two years ago, our country was dead. Now, we are the hottest country anywhere in the world. America is respected like we have never been respected before.
This is familiar positioning for Trump's speeches. His inauguration speech in 2017 described "American carnage." By August he was bragging about how great things were in America, describing it as a "turnaround." My blog posts at the time complained that Trump was just presiding over the same rebound improvement from the Great Financial Crisis of 2008 that Obama presided over.
I wrote in grudging praise of Trump's messaging: Trump was doing what Obama did not do: Claim personal success for a turnaround.
The title of that post was "Trump Sells." What Trump was saying was objectively, measurably untrue, but Trump shaped the narrative because he seemed so confident and spoke in superlatives.
Trump is using the same before-and-after narrative about national greatness. Money is a motivator for Trump, but being admired for his greatness is even more central. After all, that is the slogan: Make America Great Again. Trump hungers for respect. Alas, there is no room for another face on Mount Rushmore.
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Trump drew surprised laughter from United Nations diplomats when he spoke to them in 2018:
In less than two years my administration has accomplished more than almost any administration in the history of our country [pause, then audience begins laughing. another pause] I didn't expect that reaction, but that's OK.
Pew Research evidence indicates that Trump is objectively dead wrong in saying we are "respected like never before."
Moreover, the direction of respect trends down:
Trump is consistent with this theme, and it gives him substantial political traction among his coalition of voters. Trump perceived and amplified a feeling of grievance and displacement that was coincident with the presidency of Barack Obama. Minorities were taking advantage of Whites. Immigrants were taking advantage of native-born Americans. Women were taking advantage of men. Democrats, the news media, Muslims and other non-Christians, socalled-experts, trans people, dog-eating Hatians, homosexuals, and college-town woke progressives are taking advantage of "regular Americans." Trading partners and NATO allies are just another iteration of the theme. The home team was picked on.
Donald Trump thinks that he and his supporters are finally getting the respect that they deserve. If Trump personally, and the USA as a country, has to be unlikable to get that respect, so be it.
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